Zillow 3D Home Tours with Interactive Floor Plans

Zillow 3D Tours are a very affordable 3D tour option. While their tours are not technically three-dimensional, it is a term that is typically used for most of these tours using a 360° panorama camera.

Snap2Close began offering its clients Zillow 3D Tours in April of 2020 and have delivered more than 1,000 Zillow tours to real estate agents. To date, Snap2Close provided Zillow 3D tours have been viewed by more than 51,000 homebuyers.

In August of 2022, Zillow began enhancing their tours with floor plans and an interactive floor plan. While the measurement accuracy of their floor plans are not very accurate, it is an excellent enhancement allowing homebuyers to view the spatial flow of the home. (Click here to learn more about floor plan accuracy.)

Historically, listings with a Zillow 3D Home tour were viewed 43% more often and were saved 55% more than listings without a Zillow 3D Home tour!*

Why do listings receive more views & saves?

Zillow offers incredible benefits to the listing agent and home owner on Zillow.com when they add a Zillow 3D Home tour. Zillow also gives you the option to share their unbranded version of the 3D tour on the MLS, social media, embed codes, and over email & text. Here are all of the benefits that you can copy/paste onto your website and into emails:


Listings with Zillow 3D Home tours get premium placement in search results on Zillow for the first seven days that the listing is active.

Listings with Zillow 3D Home tours get special email pushes to home shoppers prompting them to view the listing and 3D tour.

Listings with Zillow 3D Home tours have a special red 3D Tour badge that helps them stand out on Zillow and Trulia search result maps.

Home shoppers on Zillow can filter their search by properties that only have 3D Tours, so including a Zillow 3D Home tour helps your listing gain more visibility when people narrow their search!

Does Zillow Support Matterport?

Zillow now supports Matterport 3D Tours and shows the tour icon its photo section.


Zillow Promotes Content with Zillow 3D and Matterport 3D Tours

One of the reasons the Zillow Home Tour is wildly popular with homebuyers is the way that Zillow promotes content. If you have a home with a Zillow 3D home tour, it will get bumped up in their search for an entire week as soon as it is published. Those seven days of premium placement on Zillow can be a huge game-changer for properties.

You should also know that listings with a Matterport 3D Tour or Zillow 3D Tour are specifically marked on the search results page. A sample image of the 3D Tour also appears in the Photos Section of each listing.

Zillow 3D Tours for Phoenix, Tucson and Nashville


How long will my Zillow 3D Home Tour be online?

A Zillow 3D Home Tour will live on the Zillow servers until you choose to delete it or the house is sold. We can also unpublish the Zillow 3D Home tour at any time, whereas Matterport 3D Tours are hosted for only 6 months.

Will the Zillow 3D Home Tour be seen on other websites?

As with Matterport 3D Tours, the Zillow 3D Home Tour can be embedded into your Snap2Close property websites and used as a virtual tour link or your personal website, as well as ARMLS. You can also share the link with anyone of your choosing just like you can do with a Matterport 3D Tour.